Bengaluru and San Francisco-based AI startup Unscript recently transformed a single photo into a full-fledged video, generating head movements, eye movements, facial expressions, voice modulations, and body language, achieving studio-quality results in under 2 minutes, significantly reducing manual shooting efforts.
Interestingly, this new upgrade surpasses Google Vlogger and rivals Microsoft’s VASA-1 and Alibaba’s EMO, making it ideal for brands, marketing agencies, and virtual influencers, with over 50 top companies already benefiting from its cost-effective, scalable video production capabilities.
“Our video output easily beats the likes of Google Vlogger, and they are at par with Microsoft’s VASA-1 & Alibaba’s EMO.And since Pika & OpenAI’s SORA generate abstract videos, for human videos our outputs beat these models too,” said Unscript chief Ritwika Chowdhury.
Founded in 2021, the company was started by Chowdhury and Apurv Jain.
Currently, Unscript has partnered with leading brands like HealthifyMe, Amazin Graze, Floworks, RadioCity, HUL, and Bombay Shaving Company to deliver AI solutions that meet diverse industry needs.
“Our personalised video messages have led to a 2.8X increase in meeting attendance for HealthifyMe, a 4X boost in meeting conversions for Floworks, and a reduction in cart abandonment to 20% for Amazin Graze. We specialise in creating engaging video content that integrates easily with clients’ systems, enhancing marketing and customer management efforts,” said Ritwika, saying they are committed to innovation, alongside focusing on effective, versatile, and ethical AI use in marketing, showcasing client successes while maintaining confidentiality.
Unscript has raised over $1.25 million in funding to date, which has been instrumental in developing their platform and expanding their market reach.
